07803 372279 Info@shortsassociates.co.uk
Based near Richmond in North Yorkshire (regional and remote service)
My Services
PR
Editorial Content
Editorial Content
Press Releases
A well-crafted press release can help to promote your new product or service, an innovation or item of business news.
Written in the correct format, it can be taken up by a wide range of farming publications and websites which appeal to your target readership.
I also write for the farming press on a freelance basis, and my input can increase the likelihood of your company/product/service being featured.
I will usually advise the inclusion of a farmer case study, where appropriate, as it can increase the article's appeal.
Editorial Content
Editorial Content
Editorial Content
I am a regular freelance contributor to the following publications: Farmers Guardian; The Northern Farmer (sister paper to the Scottish Farmer); Dairy Farmer magazine; British Dairying; the British Limousin Cattle Society magazine; Cow Management; British Farmer & Grower (NFU magazine).
I cover a wide range of agricultural subjects, although many of my commissions are livestock-focused and include technical and veterinary articles. However, I also write general farm features, as well as a monthly arable feature for the Northern Farmer publication (sister paper to the Scottish Farmer).
In addition, I produce a quarterly six-page newsletter on maize for my long-standing client, KWS, a global plant breeding company. My regular work also includes writing SEO-optimised blogs on gardening for the Yorkshire-based PR firm, Red Stag Media.
I have also had editorial content published in the Farmers Weekly, the Blue-faced Sheep Breeders Association publication; Farmers Guide; Farm Business; Agronomist and Arable Magazine and many others.
PR Clients
Photography
Photography
My main PR client is KWS (plant breeding company), and I work exclusively for the UK maize department, which is based in Gloucestershire. Articles that I have written for KWS have appeared in all the relevant major farming titles (see editorial content). I mainly work remotely in this role.
I limit the number of PR clients I work with, as I feel that my 'day job' writing commissioned articles for the farming press should remain a priority. However I do have one space for a new client at present.
Photography
Photography
Photography
In general, I work remotely and produce briefs to guide commissioned photographers to take shots to go with my articles, although I do take my own high resolution shots on occasion, as well as using library images.
My first choice for a freelance photographer is John Eveson, as he is dependable, punctual and polite, with a broad understanding of all agricultural sectors and a great eye for a good picture. He is based in north-west England. www.johneveson.com
About wendy short
Higher National Diploma in Agriculture from Myerscough College in Lancashire
Seven years working on staff at the Farmers Guardian newspaper
Five years as the north-east England correspondent for the Farmers Weekly magazine
Since 2006, freelance agricultural reporter and public relations specialist
My Blog
Copyright © 2024 Wendy Short rural journalism and public relations - All Rights Reserved.
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